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Adcuratio

founder: harish narasimhan
Founded: 2015
Sector: advertising, media technology
Website: www.adcuratio.com

Adcuratio is an media technology company that enables advertisers to precisely target individual cable TV subscribers and serve them customized ads. Adcuratio’s national TV platform helps advertisers send different messages to different households within a single national TV ad spot. Their products help an advertiser maximize value by selecting the best message & frequency per individual across local and national addressable TV. With a decline in TV ad buys compared to digital advertising, TV advertising is in great need for a company to add value by delivering the reach of national TV advertising, but the precision of digital ads – it is here where Adcuratio fills the gap.